Predictably Irrational: The Hidden Forces That Shape Our ... Excellent book - controversial, but well founded: Predictable Irrational is probably one of the most remarkable books after Freakonomics. This is a book about the paradoxes of human judgment. All people, regardless who they are, country they live in, [... more]
CDN$27.95 Amazon CA
I Want That!: How We All Became Shoppers Not all it might have been...: As excited as I was about this book when I heard about it, I wasn't sure what to think after reading a few reviews -- several were quite tough on the book for being a bit superficial and anecdotal. Still, Hine -- who writes [... more]
CDN$16.50 Amazon CA
The Evolutionary Bases of Consumption LOVE IT!!!: I was forced to buy this book because the author did not want to come and see my child. But all in all he does bring up some interesting points on consumer trends in purchasing. Now if we could only change the way the monkeys (human) consume!! [... more]
CDN$110.37 Amazon CA
The Evolutionary Bases of Consumption LOVE IT!!!: I was forced to buy this book because the author did not want to come and see my child. But all in all he does bring up some interesting points on consumer trends in purchasing. Now if we could only change the way the monkeys (human) consume!! [... more]
CDN$40.08 Amazon CA
