[.ca] The Business Plan for the Body: Crunch the Numbers for ... (ISBN 0609807420)

Don't bother:
I enjoy a lot of exercise and eat well, but I thought I would brush up on my knowledge and remotivate to do more exercise than I already do - I selected this book as the BP concept seemed interesting. I put the book down after about 15 pages - for good. It seemed very apparent to me that the author has some serious mental issues with people who are overweight, and boy, he doesn't let you forget it! I did read that he was overweight himself at one point and he developed low self esteem as a result of this; well, it certainly shows. This book is extremely condescending - if you are an intelligent, positive individual, then this book isn't for you. If you want to be indoctrinated into the "thin is in" mantra, by all means, buy my copy (please!).

Jim Karas' Knows His Stuff! The ONLY Solution to Weight Loss:
I've personally met Jim and he is refreshingly on of the most genuine, caring, and honest people I've ever met. He is truly an inspiration. Both of his books offer some tough advice about weight loss (no gimmicks here!) His solution is the only to succeeding at long-term weight loss. Jim is constantly informed of new research and incorporates it into his writings. He is a contributing editor for Good Housekeeping magazine. A tip I would give readers: Carry this book with you as if it were your Bible. I'll be honest, I tried once and failed. But I revisited the book and found it motivating once again. Now I re-read passages daily to keep me going! It works!!!! Don't fall for gimmicks and fad diets. The truth is right here! You will never need another source for weight loss. I highly recommend you buy both of Jim's books: Business Plan for the Body and Flip the Switch. Both offer invaluable information.

Well written and very understandable:
I was given this book to read by my doctor and after having it just for a few days, I went out and bought my own. It was easy to read and very well written. Jim explains things so anyone can understand it. I continue to go back to the book as I lose weight to keep on track. He has given me a better understanding as to what it all means. I've been on a diet for about 5 weeks and I have lost 20 lbs. I'm so excited that I finally found someone who writes with me in mind. I have recommended this book to many people and they all have liked it too. Thanks Jim for helping me start to become the weight I want to be.

Rate the PLAN, not the book:
The book is easy to read, and that's fine. As for content, THIS PLAN WORKS. I've been doing it for a little over 4 months now, and have lost 36 pounds and counting. When others ask "what kind of diet are you on?" I tell them it's the common sense diet. Calories in must be less than calories out. The lean muscle building exercise, and lots of water are the key, and it works! Just remember, as Jim says, it took time to put all that weight on, it'll take time to take it all off. Be patient. This is a healthy way to take off the pounds.

Excellent! down to earth, fact-based!:
I think this book is really good. I've researched health, weight-loss plans for a long time and I think Jim Karas has a very in-your-face, direct, fact-based approach that is hard to argue with.