Guerrilla Marketing: Secrets for Making Big Profits from ...
 If you're a small business owner...: If you're a small business owner, you need this book. Real life examples of how to market your company,make it more professional, and to make yourself feel more established in your field. Along with "Guerrilla [... more]
$15.00
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301 Do-It-Yourself Marketing Ideas: From America's Most ...
Gave me more ideas than any I've read!: This is BY FAR the best book I've read of marketing ideas. It contains not just the "ideas", but also actual case histories of the ideas and WHY they worked for that particular company. I have 4 solid [... more]
$14.95
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Marketing Basics for Designers: A Sourcebook of ...
Author: Jane D. Martin Author: Nancy Knoohuizen Binding: Hardcover Dewey Decimal Number: 729.0688 EAN: 9780471118718 Edition: 1 ISBN: 0471118710 Number Of Pages: 272 Publication Date: 1995-09-27 [... more]
$80.00
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Net Gain: Expanding Markets Through Virtual Communities
Amazon.com Review: Building relationships with customers has been a buzz phrase in many business circles for years. Now John Hagel and Arthur Armstrong declare that's not enough. They make a strong case that business success in the very near future will [... more]
$24.95
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Electronic Commerce: A Manager's Guide
Amazon.com Review: Electronic Commerce: A Manager's Guide, by online specialists Ravi Kalakota of the University of Rochester and Andrew B. Whinston of the University of Texas at Austin, is a thoroughly researched evaluation of the management and [... more]
$29.95
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Customers.com: How to Create a Profitable Business ...
Amazon.com Review: Lots of books have been written about how to do business on the Internet, but few can match the understanding and passion for making e-commerce work of Patricia Seybold's Customers.com. Drawing on case studies of companies and [... more]
$29.95
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The 11 Immutable Laws of Internet Branding
Amazon.com Review: To most observers, the Internet is too new a medium to draw any firm conclusions about how to use it for business. But the Rieses have already come up with 11 "immutable" laws. Each is somewhat counterintuitive, and a couple [... more]
$21.00
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Public Relations on the Net: Winning Strategies to ...
The best PR is two-way and symmetrical: I had the good fortune to learn the art and science of public relations in a large organization (a trade association for a financial services provider). We had a ten-person PR team, each with a specialty. This was [... more]
$24.95
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Digital Capital: Harnessing the Power of Business Webs
Amazon.com Review: God forbid that doing business and making money on the Internet should bear any resemblance whatsoever to the past millennium of bricks-and-mortar capitalism--that would be too easy. Nope, it's a whole different ball game now, and the [... more]
$27.50
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Dan Janal's Guide to Marketing on the Internet: Getting ...
Great Marketing Advice for Any Marketing Campaign!: Dan Janal has been on the frontlines of Internet marketing for many years. He has written and spoken on the topic well. His latest book, Janal's Guide to Marketing on the Internet, represents the best [... more]
$34.95
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Principles of Internet Marketing
Don't bother buying this book: I am a high-tech marketing manager and an adjunct professor. From both the real-world business side as well as the academic side, I found this book to have little value. It spends page after page on general issues regarding [... more]
$146.95
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Making the Cisco Connection: The Story Behind the Real ...
Amazon.com Review: Cisco Systems is one of the most valuable companies in the world, yet few know very much about it. Making the Cisco Connection, by Upside Media CEO and editor David Bunnell, is a clear and comprehensive corporate history that certainly [... more]
$39.95
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