Survey Finds Advertising Important, But Flawed
Many C-level executives think the advertising industry has a poor grasp of the business issues confronting organizations such as theirs, according to the latest study from Forbes.com and Euro RSCG Worldwide. Most of the 9,000 senior executives ... [... more]
ClickZ |
2008 U.S. Direct Mail Advertising Industry Report
 Author: Barnes Reports Binding: Digital Format: Download: PDF Number Of Pages: 117 Publication Date: 2007-10-05 Release Date: 2007-10-05 [... more]
$149.00
Amazon.com |
How to Make an Advertising Portfolio
For designers and writers in the advertising industry, your portfolio can truly make or break your career. Here are a few tips on how to create an effective portfolio. First, you need to have enough excellent work to put into the portfolio. The ... [... more]
eHow |
Amy R. Singer
Big Girl Amy R. Singer (left) is the founder and editor of the web-only magazine Knitty.com. She is also a columnist for Interweave Knits and a professional editor and proofreader in the advertising industry. She lives in Toronto, Ontario, with ... [... more]
Random House |
The Negative Value of "Added Value"
We all know the saying, "There's no such thing as a free lunch." That's precisely the adage I have in my mind as I think about the great added-value myth permeating the advertising industry. At no time in my professional career has the concept [... more]
ClickZ |
Reaching the Echo Boomers
There's a new catchword making the rounds of the advertising industry. It's capturing the attention of consumer marketers -- especially those who deal in online. According to a recent "60 Minutes" report, they cumulatively spend about $170 ... [... more]
ClickZ |
New Tools to Push Advertising by 2010
Tools and middleware available for the interactive advertising industry are set to take off in the next five years, according to Acacia Research Group. Tool and middleware vendors offering artificial intelligence and other software applications ... [... more]
ClickZ |
Tool or Fool?
Whether search led, or contributed to, the resurrection of the interactive advertising industry is arguable. What's certain is it's changed the way we connect and utilize the online medium. Some might even say search has exponentially elevated ... [... more]
ClickZ |
2007 Worldwide Direct Mail Advertising Industry Report
Author: Barnes Reports Binding: Digital Format: Download: PDF Number Of Pages: 104 Publication Date: 2007-01-15 Release Date: 2007-01-15 [... more]
$199.00
Amazon.com |
Down and out. (advertising industry) (1991: The Year in ...
Binding: Digital Format: HTML Number Of Pages: 5 Publication Date: 1992-01-06 Release Date: 2005-07-28 [... more]
$5.95
Amazon.com |
Business Wire : Leading Advertising Industry Expert ...
Binding: Digital Format: HTML Number Of Pages: 3 Release Date: 2005-03-11 [... more]
$5.95
Amazon.com |
2007 U.S. Display Advertising Industry Report
Author: Barnes Reports Binding: Digital Format: Download: PDF Number Of Pages: 156 Publication Date: 2007-08-15 Release Date: 2007-08-15 [... more]
$149.00
Amazon.com |
