Case Studies

Scared Straight: A Tale of Spam Redemption

Date.com didn't know it had a drastic email problem until October 2002, when AOL began blocking the company's messages.
From ClickZ

Conceived by Coca-Cola as a branded virtual meeting place for teens with a passion for music, word of the site has
From ClickZ

Bottles may be for sharing, but in planning a locally-targeted campaign for its client Gallo Family Vineyards,
From ClickZ

How would you feel if, after spending millions of dollars producing a high-resolution movie trailer or music video, you
From ClickZ

Conventional wisdom among media buyers says Yahoo is the most complete interactive media company. It offers marketers
From ClickZ

Author: Kevin S. Brady Binding: Paperback Dewey Decimal Number: 658.408 EAN: 9781874719267 ISBN: 1874719268 Number Of
From Amazon.com

When it hired Jennifer Drumluk as VP of communications and marketing in 2001, the Center for Economic Growth lacked a
From ClickZ

The next best thing to actual clinical experience. . . This Seventh Edition of Case Studies in Abnormal Psychology
From Buy.com

Case Studies in Abnormal Psychology is a rich collection of contemporary and classic cases that brings the field of
From Buy.com

Since the publication of the first edition in 1991, there has been substantial progress in our understanding of the
From Buy.com

The way Walt Disney Internet Group's Enhanced TV (ETV) unit sees things, there's no reason to choose. You can do both,
From ClickZ

Since the publication of the first edition in 1991, there hasbeen substantial progress in our understanding of the
From Buy.com

Puff pieces - a real disapointment: I ordered this book hoping that it would indeed be a handbook that would be
From Amazon.com

A Rich crop...Well harvested...: The management of knowledge is a diverse field of study and within the field new crops
From Amazon.com

Indispensable for Execs, Mgrs, Invest. Pros, Mgmt Consultant: For the benefit of all the people who cannot take her
From Amazon.com