Linda Kaplan Thaler
Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog eat dog mentality, the Kaplan Thaler Group has ... [... more] Random House
A Silver Legend: The Story of the Maria Theresa Thaler Book Review of "A Silver Legend: The Story of the Maria Theresa Thaler: A Silver Legend: The Story of the Maria Theresa Thaler. Clara Semple. Barzan Publishing. £19.95. xii + 165 pp. ISBN 0-9549701-0-1. Maria Theresa Thalers can still be found [... more]
$40.00 Amazon.com
Robin Koval
Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog eat dog mentality, the Kaplan Thaler Group has ... [... more] Random House
A Silver Legend: The Story of the Maria Theresa Thaler This first comprehensive account of the Maria Theresa Thaler in English covers every aspect of the thaler's use, and explains how this coin came to be accepted as the universal currency for trade in the Middle East and beyond. The role of the coin in [... more]
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A Nudge in the Wrong Direction
Libertarian Paternalism. It would appear to be a contradiction in terms. But Richard Thaler and Cass Sunstein argue for just such a thing in The prototype nudge Thaler and Sunstein propose is changing default options. For instance, rather than ... [... more] Ludwig von Mises Institute
Deborah Marlowe
The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention. Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan ... [... more] Random House
