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Excellent first step in migrating toward 21st century CI:
The authors are serious professionals with several competitive intelligence books behind them, and try in this book to relate the requirements of competitive intelligence to the emerging opportunities of the Internet and information tools-what they characterize and trademark as "cyber-intelligence"™. It's a good book, worth reading.
| Author: | John J. McGonagle | | Author: | Carolyn M. Vella | | Binding: | Hardcover | | Dewey Decimal Number: | 658.4038 | | EAN: | 9780899309736 | | ISBN: | 0899309739 | | Number Of Pages: | 240 | | Publication Date: | 1996-06-30 |
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